ActiveCampaign

How to connect PushPushGo to ActiveCampaign?

Connect PushPushGo to ActiveCampaign

Add push notifications to your ActiveCampaign automation flows by connecting PushPushGo — seamlessly reaching subscribers at every stage of the customer journey. Re-engage dormant customers, deepen audience connections, and personalize every interaction, all through a cost-effective channel that amplifies the full power of your ActiveCampaign strategy.

This article explains how to connect PushPushGo to ActiveCampaign to send push notifications and manage PushPushGo segments from ActiveCampaign Automation journeys.

Take a note

To setup this integration, the following is required:

ActiveCampaign account (Plan Starter+),
PushPushGo account (Plan Pro+),
PushPushGo project set up and configured to send push notifications,
PushPushGo project ID, API Key and selector (generate these in PushPushGo>Project>Integrations>Partners> ActiveCampaign),
PushPushGo External ID field for each Subscription record populated with the unique identifier for ActiveCampaign (email address),
Email addresses captured through an ActiveCampaign form will automatically populate the PushPushGo External ID (form must be placed on a page that is integrated with PushPushGo),
Note: Please remember to configure a path (selector) in PushPushGo panel, to push the email address of an ActiveCampaign contact to the PushPushGo External ID if you plan to collect it from other places than ActiveCampaign form. Creating selectors
Read Integration tips and tricks for best results; maximizing the number of your push subscribers and matched ActiveCampaign contacts. Integration tips and tricks

Available actions

PushPushGo: Send push notification -> triggers an immediate push to a subscriber who is mapped to the active contact.

PushPushGo: Update subscriber label -> adds or removes contacts from PushPushGo segments based on automation logic.

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How the integration works

The PushPushGo integration with ActiveCampaign lets you trigger web push notifications directly from your automation canvas. Once connected, you can send push notifications as part of any multi-step automation, alongside emails and SMS.

This integration supports:

Sending push notifications from within ActiveCampaign automation flows
Segmenting and targeting PushPushGo subscribers via contact data in ActiveCampaign
Two-way contact mapping using email address as the unique identifier

Reporting

You can find reporting for this integration in your PushPushGo account: Project>Analytics>Transactional notifications.

Sync PushPushGo event streams to ActiveCampaign

This sync sends events from PushPushGo to ActiveCampaign whenever an event occurs.

Events

Supported events

Push Sent
Push Delivered
Push Clicked

This integration supports:

Sending push notifications from within ActiveCampaign automation flows
Segmenting and targeting PushPushGo subscribers via contact data in ActiveCampaign
Two-way contact mapping using email address as the unique identifier

Integration step by step

Step 1: Prepare Your PushPushGo Project

1. Log in to your PushPushGo account and select the project you want to integrate.

2. Navigate to Integrations > Partners > ActiveCampaign.

3. Click the “Generate API Key and selector button”. PushPushGo will prepare the following credentials:

API key
selector (used for contact mapping between the two platforms)

You will also find your project ID there.

Note: Keep this browser tab open. You will need the AP key and project ID in the next steps.

Step 2: Add the PushPushGo App in ActiveCampaign

1. In a new browser tab, log in to your ActiveCampaign account.

2. Navigate to Integrations > App Directory.

3. Search for PushPushGo and click on it.

Step 3: Enter PushPushGo credentials and confirm mapping

1. Return to your PushPushGo tab and copy the API Key. Paste it into the API key field in the ActiveCampaign integration window.

2. Go back to PushPushGo and copy the Project ID. Paste it into the Project ID field in ActiveCampaign.

3. Click Connect.

4. ActiveCampaign will prompt you to confirm Field Mapping. Click Finish - PushPushGo already created the required selector for contact mapping in Step 1, so no manual mapping is needed.

The integration is done! “Connected” status will appear in the ActiveCampaign app, confirming the link between both platforms.

Using PushPushGo in ActiveCampaign Automations

Once the integration is active, you can use PushPushGo actions inside any ActiveCampaign automation flow.

How to Add a PushPushGo Action

1. In ActiveCampaign, navigate to Automations and open or create an automation.

2. In the automation canvas, click the + button to add a new step and select CX Apps from the right panel.

3. Select a PushPushGo action (Send push notification or Update subscriber label) and configure it as needed.

4. Save and activate the automation.